assess progress of the police reform process in Serbia by measuring citizens’ perception of: personal safety; threats to local community; main problems in Serbia; national institutions; attitudes towards police and awareness of police reform. According to the results of the surveys, citizens’ views of Serbia’s police service had been steadily improving over the previous four years. The latest findings suggested that corruption was perceived to be the biggest law enforcement problem in Serbia, both at the national and local level, with drug abuse coming second. The surveyed citizens recognized significant improvement in the area of fighting organized crime. The media in Serbia reported widely on the event and the survey results in prime time news and on the front pages of daily newspapers. The Mission developed a set of capacity building activities for the MoI Bureau for Cooperation with Media (BCM) and district police staff dealing with communication and public relations in improving internal capacities for efficient communication with the public and the media. The Mission's support aimed to improve the Ministry’s internal communication and transparency with external actors. The initiative presented the continuation of the Mission's previous support to help the MoI implement its Communication Strategy 2010-2012 and the relevant Action Plan at both central and district levels. It was also a follow-up to previous Mission efforts to improve team-building between the Ministry’s staff working on communication and public relations. Between March and June, four capacity building activities were organized across Serbia for more than 120 MoI staff including police district commanders, spokespersons, community liaison officers and representatives from the BCM. An experienced consultant addressed communication, presentation and facilitation skills. The workshop also provided the opportunity to assess the current relationship between the police and the media by disseminating a questionnaire on advantages and problems in police co-operation with media. The same questionnaire, developed in co-operation with the Mission’s Media Department and the Serbian Press Council, was distributed to media outlets. The report's findings indicated that police spokespersons and officers in contact with the public were lacking knowledge on ethics in journalism, the protection of privacy and assumption of innocence, as well as what type of information was in the public’s interest to know. Based on the results of the questionnaire and inter-departmental co-operation between the Mission’s Media and Law Enforcement Departments, the Mission organized consultations addressing the quality of police and media relations in Belgrade on 9 November. This event gathered more than 30 representatives from the MoI, media associations, the Public Prosecutor’s Office and the Office of the Commissioner for the Information of Public Importance and Personal Data Protection. The need to improve existing practice and channels of communication was raised by the MoI and the Serbian Press Council, which is an independent, self-regulatory body that gathers publishers, owners of printed media and professional journalists. Participants emphasized the problems in cases where journalists as well as the MoI became subjects of criminal charges due to publishing the MoI press releases. It was agreed that in order to reduce the number of problematic cases it would be helpful to organize a set of meetings and consultations with the representatives of the journalists and judiciary in the foreseeable future. The event also served to introduce the revision process of the MoI Guidelines for Co-operation with Media, to be facilitated by the Mission by mid-2013. In order to address citizens’ concerns identified in the 2011 public opinion poll, the Mission assisted the Ministry with several campaigns on public safety, peer violence and drug abuse. This was done mainly through the provision of promotion material, distributed to police stations and primary schools throughout Serbia. 78

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